Japan Develops Wind Turbine That Doubles Output

A simple addition to the standard wind turbine setup called a wind lens can double, or even triple, the power output.

Professor Prof. Yuji Ohya of the Kyushu University research institute for applied mechanics (RIAM) has been working with a team to improve the efficiency of wind turbines. Combining an inlet shroud, a diffuser, and a brim into a wind lens, power output has been improved by a factor of 2 to 5 times in several experiments. Turbine noise is also decreased.

Here’s more on the matter.

Thanks Greg!

Competitive Carbon Footprint: GreenPocket

A German company had created a ‘game’ called GreenPocket that aims to make shrinking your carbon footprint competitive and fun. I’m quite curious how this will actually work, but I’m happy to see that the idea of making energy conservation entertaining is gaining steam.

Based in Cologne, GreenPocket is a software provider focusing on the visualization and interpretation of smart metering energy consumption data. As a complement to its smart metering and smart home solutions, the company recently launched a social metering app to sustain consumers’ interest in monitoring their energy use over time. Push notifications inform consumers as to how well they are doing compared with their friends in weekly energy efficiency contests, for example, as well as about other positive developments related to their energy consumption behavior. Users are also able to share their data on Facebook for others to view. GreenPocket CEO Thomas Goette explains: “This combination initiates an innovative dialogue between the utility and the customer and opens up an entirely new channel for utility marketing campaigns.”

From Springwise.
GreenPocket’s site.

Vancouver Reduces Sexual Assaults by 10% Using Male-Targeted Ads

It’s unfortunate that we still need ad campaigns to remind women to be safe from sexual assault, it’s even more unfortunate that we target these campaigns at women when men cause the vast majority of assaults.

In Vancouver they launched a campaign targeted at men called ‘Don’t Be That Guy’. After running the campaign, which told men not to take advantage of women, the sexual assault rate dropped 10%!

The poster is one of three that went up at bars and around the city last summer as part of a campaign to chip away at the increasing rate of sexual assaults in recent years in Vancouver.

Six months later, Deputy Chief Doug LePard says the Don’t Be That Guy campaign has contributed to a turnaround in statistics on sexual offences in Vancouver.

The rate dropped in 2011 by about 10 per cent, the first time in several years it had gone down.

Hopefully we’ll see more public safety campaigns targeted at people who commit the crimes rather than those that are victims.

Read more here.

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