Ecosia is a search engine that is trying to make the world better. Every time you search the net on their site a good percentage of ad revenue is used to pay for planting trees in Brazil. Their goal is one million new trees in Brazilâ€™s Atlantic Forest by August 2014 (as of posting they are at 219,695 trees planted).
It’s another Google competitor with a good focus. There is also Duck Duck Go which prides itself on its privacy policies as a reaction to Google’s pervasive reach.
Hopefully Ecosia and Duck Duck Go will encourage other Google competitors or perhaps even Google itself will modify its operations.