Gender Pay Gap Bot Made an Impact on IWD

Yesterday a wonderful little bot made a big splash during International Women’s Day (IWD). The Gender Pay Gap Bot on Twitter called out deceptive companies which “celebrated” IWD and advertised how much they care. The bot retweeted each corporate IWD tweet with a simple message revealing the median pay gap between male and female workers.

The bot is possible because the British government requires companies to publicly disclose average pay; you can see the data here. The more workers talk about pay the more likely they are to get paid better.

Follow the Gender Pay Gap Bot.

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