Quebec Business Turns Waste into Juice

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Juice Loop is a new company in Quebec that is taking food waste and turning it into juice and other products. This was isn’t what’s left on a plate from a restaurant, instead it comes from the supply chain inefficiencies present in how grocery stores run their operations. It’s a classic story of entrepreneurs seeing an opportunity to solve a problem, except these entrepreneurs want to make the world better while making money. They opened in the province of Quebec last year and have already cracked into the Ontario market.

In the food supply industry, the business model is partly based on speculation about the level of demand from groceries and anticipated sales, said Poitras-Saulnier. For example, a supplier could request 25 containers of fruit, but then fail to sell all of them, she explained.

“Sometimes they sell less — they could sell 20 containers. So there would be five left over the next week that are starting to get more ripe and almost ready to be eaten, which means that they wouldn’t last long enough in the distribution cycle and wind up being trashed.”

Juice Loop anticipates reusing 300 tons of fruits and vegetables by the end of this year and 525 tons in 2018. Its operations are designed to take care of all of the waste — even the leftover fruit pulp is reused to make organic pet food.

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Thanks to Delaney!

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