Gold in the Landfill

tyresBusiness Week is running a great article on innovative green entrepreneurs. The article is appropriately titled From Garbage to Gold, and is an easy read to make your weekend good.

“For a slew of new entrepreneurs, garbage is not just a matter of personal opinion, it is, ahem, their business. In other words, they’re creating new companies out of other people’s junk.

Reich says he is looking to broaden his product line and expand his distribution channels. “After we started the company, I didn’t see a lot of other recycling [products],” he says. “I’ve learned quite a bit about companies taking similar innovative approaches to product design. It’s a niche now, but it’s a growing field. People are becoming more aware of what products are made of and where they go after they are done owning them.””

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