Taxing Sugar Drinks Works if the Tax is Known

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Soda taxes get proposed often, and they have varying levels of success depending on how they are implemented. A new study reveals that when people are made aware that the sugar tax impacts the price of products they stop buying the unhealthy product. If you educate people then they act on that knowledge. One way to remind people about the health impact of consumer food products is on their bill.

But the share of sugary drinks purchased did decline slightly (45%) when the tags mentioned the price included the added tax.

Results showed that most consumers who chose to avoid sugary drinks with the added tax chose a drink that was not subject to the tax.

“Consumers are averse to taxes, so when they learn that their favorite drink has this sugary beverage tax, some are less interested in buying it,” Donnelly said.

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Taxing Sugary Water Works

Beverages infused with copies amounts of sugar like Pepsi or Coke aren’t good for you health. When an entire nation consumes too much then public health suffers greatly. This has many governments looking into how they can stymie this overconsumption of unhealthy drinks. One solution is taxing soda sales.

in 2014 the Mexican government started such a tax and consumption has dropped. To prove its effectiveness researchers looked into how much of an impact the tax had on people drinking pop.


A study published Wednesday in the British Medical Journal suggests the tax is working: After one year, sales of sugar-sweetened drinks in Mexico dropped by 12 percent. And among poor households, which have the highest levels of obesity and untreated diabetes, sales fell by 17 percent.

These results are not surprising, but their empirical confirmation is of the greatest importance for governments that have opted to use taxes on sugar sweetened beverages as part of public health strategies, and those considering to do it,” wrote Franco Sassi, head of the public health program of the Organization for Economic Development and Cooperation.

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Thanks to Delaney!

Discard These 20 Things to Improve Your Health

There are some minor things you can do around your home to improve your health and the health of the planet. These things range from where you plant trees and what you buy, Time magazine has looked in the opposite direction: what to throw away. They have a list of 20 things that (if you’re buying) you should discard.

Your stash of diet soda

If you haven’t already, you may want to reconsider your diet soda habit—especially if you’re trying to lose weight. A much-buzzed-about study published in the journal Nature found that non-caloric sweeteners such as saccharin (Sweet-n-Low), sucralose (Splenda), and aspartame (Equal) may mess with the gut bacteria that play a key role in healthy metabolism. Researchers found a link between these sweeteners, altered gut microbes, glucose intolerance and metabolic syndrome (both precursors to Type 2 diabetes) in mice and humans.

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