Hollywood is Playing it Safe

It appears that filmmakers in Hollywood have been listening to concerned doctors and parents as Hollywood is showing safer behaviour, well, at least when it comes to movies aimed at children.

The entertainment industry has improved its portrayals of walking, cycling and boating in movies aimed at children, but half of scenes still show risky behaviour, U.S. researchers found.

Unintentional injuries are the leading cause of death among children in Canada and the U.S. Previous studies have found movies marketed to children rarely portrayed safety measures such as wearing seatbelts, so the researchers set out to test if depictions have improved.

Jon Eric Tongren of the U.S. Centers for Disease Control and Prevention and his colleagues reviewed the top-grossing movies rated for general audiences or parental guidance per year from 2003 to 2007.

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